Editing Leveraging social media (section)

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[[File:Social-media.jpg|320px|right|Social media brands]]

== 1. Building an Audience (Using Ping.fm and the Following Tools) ==

* http://www.ping.fm
* http://www.facebook.com
* http://www.twitter.com
* http://www.upcoming.com
* http://www.ning.com

Using Ping.fm users will be able to post to multiple social networks simultaneously. 

Once you set up ping.fm, create a Facebook Page which is tied to the service as it will appear in News Feeds every time users update the Page’s status. Creating a Facebook Event is also key, as well as having guests and members update their own status. 

== 2.Optimize the event for social media sharing ==

* http://www.ustream.tv
* http://www.qik.com
* http://www.polleverywhere.com

With smartphones, users are able to stream key portions of events, keeping in mind that users don’t have to stream everything – just the good stuff. Live services like qik.com make this possible, and, if not, users can always use www.youtube.com. One can also do live-polling with a tool like www.polleverywhere.com.

== 3. Post-event social media communication ==

* http://www.youtube.com
* http://www.flickr.com
* http://www.facebook.com

To ensure that your event leaves a lasting impression, users are able to upload photos to Flickr and post videos on YouTube.

[[Category:Social media]]